PARTNER FEATURE: XL Axiata CTO I Gede Darmayusa shared the Indonesia market dynamics and the growing demand for digital services that drive the need for digital transformation during an interview with Mobile World Live at Huawei’s Win-Win Live studio during OTF 2022. Digital transformation is not only at the heart of the Indonesian government’s strategy for economic growth, but also core to XL Axiata’s own strategic roadmap, he remarked. Darmayusa outlined the four key drivers behind its digital transformation: macroeconomic factors, demand for digital services, rising competition and the fixed-mobile convergence (FMC) trend. “The unprecedented Covid-19 pandemic is having a tremendous impact on our economy and society, and at the same time accelerated the pace of digital transformation. The outbreak has reshaped the way people work.” Internet users shifted their day-to-day activities online, creating heightened demand for data as well as increased interest in fixed broadband and FTTH services. While the country experienced massive growth in mobile broadband adoption, a report from GSMA Intelligence found that internet connectivity remains a key barrier for some citizens’ full participation in the digital society. M eet C hallenges with Digital Transformation 2.0 The challenging diverse geographical and competitive landscape in the country […]
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