Image: Watchfire Digital signage is central to business and advertising for all kinds of businesses, but did you know that nonprofits can benefit from the same powerful technologies? The Clayworks is a non-profit based in Wichita, Kansas, that supports people with intellectual and developmental disabilities, empowering them to make artwork onsite that can then be sold at the on-location gift shop. The site also features community resources like a coffee shop, culinary arts demonstration kitchen, and collaborative meeting spaces along with an outdoor garden and basketball court. The Clayworks recently partnered with signage firm Watchfire Signs and integrator Luminous Neon in a digital transformation initiative. The project updated The Clayworks’ former 10mm Watchfire display in the installation, replacing it with a 6mm, 4’5" x 8’3" Watchfire digital display, as reported in Digital Signage Today. We reached out to the partners to learn more about the project via email interview. Q&A with Rick Staab, president and CEO of Disability Supports of the Great Plains Q: For those unfamiliar, can you briefly explain your mission? What do you do for the community? Staab: Since our founding in 1996, we have strived to pursue our mission of enriching the lives of those […]
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