When Digital Transformation Doesn’t Deliver — Photo by DocMX Digital transformation is no longer just a buzzword. A survey by global consulting firm BCG found that 60% of companies plan to increase their spending on digital transformation in 2023, compared to 2022. But more worryingly, according to 2,700 business executives questioned, over 70% of business transformations failed to achieve their objectives. With over 20 years working with hotel systems and operations worldwide, I recognise that business change comes with challenges. And knowing how to deliver best practice for digital implementation is vital. In our hotel industry, digital transformation can save significant costs, drive sustainability, enhance security and mitigate staff shortages. And so DocMX is here to help! Read my latest article about top tips for implementing new technological systems and the process for successful digital change in hotels. (link to article below) When Digital Doesn’t Deliver: The Do’s and Don’ts Rule Book for Hotels Last year, our Global Head of Hospitality, Aaron Belton wrote this advisory piece about the digital drive in our hospitality industry. He reflected that automation and digital transformation can no longer be viewed as future buzzwords and change is already happening in new and established […]
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