Source: iStock An arms race is raging in the AI industry — every organization is frantically investing in or investigating how the large language models (LLMs) that powers Generative AI can be applied to the enterprise. Generative AI will be on every organization’s digital transformation roadmap. The astounding capabilities of ChatGPT have been grabbing all of the headlines, but the question now is, how can these powerful tools be used to optimize the customer or employee experience? The OpenAI website (the company behind ChatGPT) features a case study from Morgan Stanley [1] . The headline is “Morgan Stanley wealth management deploys GPT-4 to organize its vast knowledge base.” The case study quotes Jeff McMillan, Head of Analytics, Data & Innovation, saying that “the model will power an internal facing chatbot that performs a comprehensive search of wealth management content and “effectively unlocks the cumulative knowledge of Morgan Stanley Wealth Management.” McMillan is further quoted as saying “You essentially have the knowledge of the most knowledgeable person in Wealth Management–instantly… Think of it as having our Chief Investment Strategist, Chief Global Economist, Global Equities Strategist, and every other analyst around the globe on call for every advisor, every day. We […]
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
