We must foster digital transformation of SMEs for resilience

Google Hustle Academy Class of 2022 cohort graduates Image: PRECIOUS JOY Our small businesses are set for a doom loop if we can’t expand the benefits of digitisation. 50 years on from some of the world’s coolest computing milestones and over 50 per cent of African Small and Medium Enterprises (SMEs) are still not using a digital business tool. In a 2020 study by African Banker and banking platform Backbase, digital transformation is imperative in every aspect of the business-from customer attendance to internal operations. For SMEs to be the engines of inclusive growth, we need to rethink SME development strategies that put digitisation at the centre of reform. Studies from developing economies show that digital business tools are fundamental to SME growth. They make you more efficient, productive, and innovative. Plus, they are the only way you can reliably reach a marketplace beyond your hood. But first, back to those 50-year milestones. 1972 was monumental for us techies. It was the year that saw the launches of the C programming language, floppy disks, the first scientific pocket calculator, the first international ARPANET connections and the seminal video game,Pong. It reminds us that the digital age is entering middle […]

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