Unlocking Potential for SMBs through Digital Transformation

The tech revolution is unleashing limitless potential for small and medium enterprises in India, and fostering a robust start-up ecosystem. The unprecedented effects of the global pandemic on small businesses have presented an array of challenges. While some had to cease operations temporarily, others have shown resilience and creativity in their efforts to pivot their business models and find new ways to reach their customers. Ultimately, those who have been able to reimagine and adapt their strategies were likely to find long-term success. For many small businesses, the need to remain connected with customers has led to the adoption of a more digital business approach. Mr.Ajay Sahgal, Executive Director, Commercial Business, Lenovo Speaking at the Delhi edition of Times Techies Tech Drive, Ajay Sahgal Executive Director, Commercial Business, Lenovo said “each and every industry is trying to understand how to be connected to their asset. Even if you are from a manufacturing unit, the machines need to be connected through which they can see their productivity. They need to track their downtime and do the proactive maintenance.” Mr.Rajesh Magow, Co-founder and Group CEO, MakeMyTrip Recently-held summit in Delhi NCR, which had the who’s who of industry in attendance, is […]

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