The DX roadmap: David Rogers on driving digital transformation success

The Columbia University professor provides a roadmap on how to create and implement a successful digital transformation roadmap to ensure speed and resilience in the face of continual disruption. Credit: istock Although enterprises acknowledge the importance of digital transformation in the current environment of flux, few succeed in their digital initiatives. A major reason so many digital transformation programs fail is that enterprises view them as technology problems rather than the organizational challenges they truly are. Columbia University professor David Rogers, author of Digital Transformation Playbook and The Digital Transformation Roadmap , published in September, says it doesn’t have to be that way. He believes he can demystify digital transformation and put corporate leaders on the right path as they rethink their business strategy for the digital era. In a conversation with CIO.com, Rogers explains common reasons digital transformation strategy efforts fail and throws light on how to create and implement a successful digital transformation roadmap to ensure speed and resilience in the face of continual disruption. SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Managing innovation and growth in a fluid environment is one of the biggest […]

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