Navigating the AI-Driven Transformation of a Pharmaceutical Enterprise

In its digital transformation journey, Eastern European pharma powerhouse Darnytsia has adopted an ethos of openness – sharing valuable insights, case studies, and business apps with the public. What elements have positioned Darnytsia as a trailblazer in European pharma innovation? What is the significance of Tietoevry Create’s contribution to enhancing pharma intelligence and automation? How do pharmaceutical companies discern emerging trends, select the best-fitting technology partners, and leverage AI to meet their unique goals? Serhii Kolchyk , Head of Analytics and Digital Innovation at Darnytsia , delves into the tech evolution of the pharma giant, marked by close collaboration with engineers from Tietoevry Create (formerly Infopulse). In this interview, Serhii highlights Darnytsia’s unwavering commitment to innovation, the strategic integration of AI, and its visionary approach to transforming the pharma industry. Transparent Next-gen Innovations While many organizations opt to conceal their tech breakthroughs, Darnytsia believes that sharing achievements and experiences openly nurtures a digitally savvy community of partners and customers, and such an approach generates mutual gains. – What was the reason behind such transparency and willingness to share your experience openly? “We believe that by driving digital culture forward, we will grow, and so will our partners and customers. […]

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