Transcript Iqbal: My name is Asif Iqbal. I currently work for a company called Couche-Tard, as a global director of digital and experience design. What that means in English, my teams are responsible for the website for North America, Canada, and Europe. My teams are also responsible for all the different native apps, we have quite a few, in Europe, North America, and in Canada. Part of this digital transformation journey is to bring all those mobile apps into one and obviously build omnichannel capabilities. In addition to mobile app and website, my teams are also responsible for experience design. It’s our job and the team’s responsibility to ensure that we have a consistent brand across all the digital channels, so website, mobile app, and what we call unassisted channel, so digital channel. That’s what I do right now. I have about 19 years of experience successfully leading a large digital transformation in wireless, retail, mobile, and e-commerce domain. Of course, very excited to be here to share my digital transformation journey with you: good, bad, and ugly. Yes, there were some ugly digital transformations that I was part of. What that taught me was, what to do, what […]
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
