On a stage set for industry giants at the National Retail Federation (NRF) Big Show, Yael Cosset, Chief Information Officer (CIO) and Senior Vice President (SVP) of The Kroger Co., delved into the company’s journey of digital transformation. The discussion, brimming with insights and reflections, pivoted around Kroger’s commitment to enhancing customer and associate experiences through innovation. Digital Initiatives: Enhancing Customer and Associate Experiences Placing a firm focus on customer-facing digital initiatives, Kroger has introduced digital weekly circulars, savings awareness, and product availability tools. These innovations, Cosset underlined, are designed to augment the customer experience by providing relevant and timely information. For associates, Kroger has significantly improved mobile technology, offering customized learning, streamlined task management, and robust stock level support. Digital HR Solutions: Streamlining Processes The digital wave has also washed over Kroger’s HR department, with solutions that have expedited hiring processes. Training applications have been redesigned for intuitive use, fostering an environment of continuous learning and growth. To measure the effectiveness of these technological improvements on the associate experience, the company monitors Net Promoter Scores—a reliable indicator of user satisfaction and loyalty. Artificial Intelligence: Enhancing Human Connections Cosset also shed light on Kroger’s approach to artificial intelligence (AI) […]
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
