“It’s almost like moving from one aircraft carrier to another”: Inside the National Trust’s sweeping digital transformation

(Image credit: Getty Images) The National Trust is Europe’s biggest conservation charity, boasting around six million members and serving customers at hundreds of sites littered across the UK. Founded in 1895, the Trust has dedicated itself to preserving nature, biodiversity, and historic sites the length and breadth of Britain. But while it may have been launched in the twilight years of the 19th century, it’s by no means a relic of a time gone by. In recent years, the Trust has undergone a rapid period of digital transformation , overhauling legacy IT infrastructure and systems to help the organization maximize the use of data and cultivate closer relationships with customers in a digital age. Jon Townsend, CIO at the Nationa Trust, sits down with ITPro to explain how the organization focused heavily on overhauling its network infrastructure, which had fallen short of modern standards. LATEST VIDEOS FROM itpro Ageing IT infrastructure also placed a major strain on the organization while clunky applications severely hampered workforce productivity. All told, this was a three-pronged approach for the National Trust, focusing on networking upgrades, cloud migration , and transforming it into a data-driven organization. “When I started looking at how the National […]

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