ICT suppliers need to adapt strategies to help businesses succeed in digital transformation

The momentum for enterprise investment in emerging technologies remains robust with nearly half (47%) of businesses investing in generative artificial intelligence (GenAI), compared with 43% last year. Forty-three percent of survey respondents are investing in internet of things (IoT) and 33% is investing in 5G technology, reflecting an upward trend from 39% and 27% respectively in 2024. The latest EY Reimagining Industry Futures study emphasizes the need for Information and Communications Technology (ICT) suppliers to adapt their strategies to effectively support businesses in achieving successful digital transformation. At the same time, decision-making inside enterprises is diffusing more widely across the C-suite, with 49% of CEO respondents now involved in emerging technology strategy, including choice of suppliers. The EY study finds that organizations where the CEO is a key decision-maker are further along the investment curve. Over half (51%) of responding businesses with CEOs involved in new technology decisions are investing in GenAI, compared with 44% of organizations where the CEO is less involved. Businesses are struggling to convert technology trials into live deployments Despite the encouraging upward trend in investment in emerging technologies, the research finds that too many organizations are still only in trialing mode. An example of […]

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