While multinational corporations with deep pockets can afford to throw money at a major project if things aren’t going to plan, most firms don’t have that luxury. They must be smart with their limited funds , which means that it’s crucial to get the technological choices right first time during a digital transformation. But business leaders are often unsure about where to spend their IT budgets. When the Boston Consulting Group (BCG) surveyed nearly 2,700 senior decision-makers in 13 countries last year, it found that 96% were planning to either maintain or increase investments in digital transformation in 2023, yet 93% admitted that their firms were “ struggling to navigate the rapidly growing landscape of disruptive new technologies”. James Lupton is chief technology officer at IT consultancy Cynozure. He believes that “the technology landscape has never been more saturated. It offers everything, from exceptionally niche vendors right through to platforms that promise to do it all. Any company embarking on a digital transformation is going to be spoilt for choice.” Identifying the problem With such a huge array of options on offer, it’s no wonder that business leaders are struggling to pick out the right ones for their firms. […]