What if buying travel insurance was as simple as ordering an Uber? It needs to be to keep up with the digital transformation happening across the global travel industry. Insurance is an essential but often overlooked part of travel. It can also be a high-margin ancillary for travel suppliers, but only when simple, highly relevant and flexible products are seamlessly integrated into the booking flow or part of subscription memberships and credit card perks. Just as technology changed how we book and pay for travel, digital transformation is set to remove payment friction and alter the entire insurance process, improving the customer experience all the way from purchasing a policy through to processing claims, issuing payouts and making reimbursement. Insurance also plays an integral but underappreciated role in the merging of travel and fintech. This trend rapidly accelerated post pandemic, in the race to own the traveler’s journey by building an all-in-one travel, payment and tech platform. The travel and financial industries are merging from both directions: Banking giants and fintech providers are entering the travel space while travel providers are building or integrating fintech products. These companies are going after the elusive opportunity to own the traveler’s entire […]