Former Ralph Lauren Chief Digital & Technology Officer Dr. Janet Sherlock speaks with Starbucks Executive Vice President and Chief Technology Officer Deb Hall Lefevre and Levi Strauss & Co. Senior Vice President & Chief Digital Officer Jason Gowans at NRF 2025: Retail’s Big Show. The next time you stop at Starbucks for a coffee or drop by the Levi’s store to browse for a pair of jeans, look around. The two companies are in the midst of digital transformations — though it might be hard to notice. Successful digital transformation should be impossible to see but easy to detect, Levi Strauss & Co. Chief Digital Officer Jason Gowans said during a panel discussion at NRF 2025: Retail’s Big Show with Starbucks Chief Technology Officer Deb Hall Lefevre. Take the store environment for example: If a customer in one store can’t find the product they want in their size, a Levi’s stylist can use the company’s BackPocket platform — which provides a holistic view of the customer — to look up their sizes and style preferences. The stylist can then either recommend a similar product in that store, or find the item in another store and have it delivered to […]
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
