High Stakes of Digital Transformation in Healthcare: Why Build vs. Buy Matters

Lee Jones, Chief Product Officer for Gozio Health There has never been more pressure for health systems to invest in digital transformation, especially when it comes to strengthening the consumer experience, according to a recent Deloitte survey . Key findings from the research suggest that existing digital offerings available through health systems are not adequately meeting consumers’ needs. For instance, Deloitte found that while health systems do a good job of meeting consumers’ access and care needs “within the walls,” their efforts tend to fall short when it comes to meeting consumers’ preventive care and well-being needs (“before the walls”) and continued care needs (“beyond the walls”). Recognizing this shortfall is important as health system leaders consider how best to position their digital strategy to meet evolving consumer expectations. Poorly designed technology deployments that have landed in the IT graveyard due to lackluster performance and low adoption rates offer plenty of lessons learned—and cause for trepidation. Ultimately, health system executives must ask: “Can we afford to go it alone?” High Stakes for Digital Minimizing risk with health IT investments is critical as the healthcare C-suite looks at an ever-dwindling pool of dollars. And digital matters: 65% of patients are […]

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