Proximity has announced a partnership with US-based Helzberg Diamonds. Proximity’s clienteling platform was launched across all Helzberg store locations this summer, and is designed to enable Sales Associates to deliver a hyper-personalised and seamless service to their customers at every touchpoint. By connecting customer data and using technology to power personalisation and provide endless aisle capabilities, Proximity’s Retail Super-App aims to transform how brands engage with and sell to their customers. The company says that the platform supports an omnichannel brand experience that inspires customers, drives repeat purchases, and increases in-store efficiency. "We’re delighted to partner with Helzberg Diamonds, a company renowned for its commitment to excellence in the jewellery industry," says Cathy McCabe, CEO and Co-Founder at Proximity. "We believe that our Retail Super-App will help forge deep connections with their customers, cultivate enduring loyalty, and drive business growth." Helzberg Diamonds taps Proximity Retail Super-App as retailers looks to accelerate its digital transformation "Partnering with Proximity presented a fantastic opportunity to accelerate our digital transformation, with a focus on empowering our sales associates with the means to cultivate relationships and sales via digital channels," says Brad Hampton Chief Executive Officer at Helzberg Diamonds. "We are thrilled by Proximity’s […]
Click here to view original web page at retailtechinnovationhub.com
