Five Entrepreneurial Lessons Learned From Building A Business During A Crisis

getty Recessions aren’t easy. Many businesses fail, and few are left untouched by the effects of a struggling economy. I started my business in the aftermath of a financial crisis, and along the way, I learned five best practices any entrepreneur can apply to their company during challenging times and beyond. Always dream big. When I set up my first company, the team, who was all Dutch, spoke Dutch at the office. As reasonable as that might sound, it ended up being a challenge when pursuing a global market. Moving forward, I decided to always apply a global mindset, and at my current company, a neobank, we set a goal to do things differently from the get-go. At my company’s offices, we speak English, our users are spread throughout more than 30 European countries and we actively hire from various backgrounds. Just like athletes who play a professional sport, you need to push your business to go far. Think of the goals you set for yourself and the discipline you maintain in order to achieve them as similar to an Olympic athlete: They’re an embodiment of both big dreams and hard work. When others speak of a struggling economy, […]

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