Model N, the leading provider of revenue optimization and compliance solutions , has released the results of its 5th annual State of Revenue Report. The report provides insights to help executives in life sciences and high-tech industries plan and implement strategies for boosting revenue and market share. All executives agreed that innovation is essential for business growth and ranked technology and digital transformation as the top priority for enhancing innovation in 2023. Executives also cited market challenges such as supply chain disruption (43%) and inflation (84%) that affect revenue optimization, compliance, and innovation. The report, which was commissioned by Model N and conducted by Dimensional Research , is based on the results of a survey of over 300 C-Suite executives responsible for revenue management at significant pharmaceutical, medical technology, high-tech manufacturing, and semiconductor companies. To track trends, some questions were repeated from previous surveys conducted in 2020, 2021, and 2022. “Our findings show that innovation continues to be critical to business success and while market conditions have an impact on that, technology, digitization , and the use of revenue optimization and compliance solutions present the biggest opportunities for continuous innovation,” said Rehmann Rayani, Model N Chief Strategy, and Marketing […]
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