In today’s rapidly evolving business landscape, the term "Digital Transformation" has become an essential buzzword. However, its meaning varies widely, as different individuals and organizations interpret and implement it in diverse ways. Having recently attended the ITB 2023 conference, I’ve been reflecting on the numerous conversations and presentations that revolved around the role of technology in driving change. As CEOs and business leaders, it is our responsibility to understand the essence of digital transformation and utilize it to steer our organizations toward success in the 21st century. Defining Digital Transformation At its core, digital transformation is an all-encompassing concept that signifies the integration of digital technology into all aspects of an organization’s operations. It can range from preparing an IT infrastructure for next-generation advancements to incorporating self-service options for customers through mobile applications. Ultimately, it is about adapting to the changing expectations of the modern consumer and staying ahead in a highly competitive marketplace. At the base line making changes in any organization has to start with defining what business leaders want to do in future-proofing their IT stack. Some of the changes that are required to complete a digital transformation may not be guest-facing but are absolute requisites […]
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