Elon’s most popular study USA program will offer a business track in its fall 2023 catalog Senior Daniela Lopez walks through the Academy of Motion Pictures in Los Angeles on Elon’s 2023 Innovation in Los Angeles winter abroad trip. Photo courtesy of Lily Hauptmann. The Elon in Los Angeles program added four new business courses and a business internship for fall 2023 to its mainly communications-focused catalog. The Elon in LA program, the most popular Study USA program in 2021, attracts primarily communications and performing arts majors. This fall, business students can take new classes in Hollywood: MKT 3110 Principles of Marketing, MKT 4701 Luxury Brand Marketing, MGT 3230 Principles of Management, ECO 3702 Economics of Art, Entertainment and Culture and BUS 3985 Internship Credit. J McMerty, director of the program, is based in Los Angeles said he thinks these courses would be a good addition to those already offered because of the business opportunities there. “A lot of people think that everybody’s an actor, writer or director out here,” McMerty said. “But actually, there’s many more jobs in all sorts of businesses, here and even in the entertainment industry.” McMerty said a few marketing students have participated in […]
Click here to view original web page at www.elonnewsnetwork.com
