In a move aimed at bolstering digital transformation across the Middle East, e& has announced a strategic partnership with Amazon Web Services (AWS), a major player in cloud computing. This agreement comes as AWS continues to expand its presence in the region, following the launch of its second Middle East cloud region in the UAE in 2022. It is part of a US$5 billion (AED 20 billion) investment earmarked through 2036. The partnership, valued at over US$1 billion (AED 3.7 billion) over the next six years, is set to accelerate innovation in sectors ranging from healthcare to finance. It will leverage AWS’s robust cloud infrastructure alongside e&’s extensive network capabilities. The collaboration will deliver secure, scalable cloud solutions to public sector entities and regulated industries, helping them navigate stringent compliance requirements. By integrating AWS’s services, e& aims to further entrench itself as a key player in the UAE’s digital economy, providing cloud infrastructure to support businesses of all sizes. As part of this initiative, e& will modernise platforms like Starzplay Arabia and Careem, with a particular focus on expanding artificial intelligence (AI) capabilities and Smart Home services. Additionally, customers can now earn e&’s Smiles points when shopping on Amazon. […]
Click here to view original web page at www.edgemiddleeast.com
