Duluth gift box business expands

Sarah Roesler, left, adds caramels and Emily Fletcher adds pens to gift boxes at White Spruce Market headquarters in Duluth on Feb. 6. DULUTH — Bailey Aro Hutchence’s workspace is a pole barn on the outside, and confetti-covered chocolate bars, sparklers and trivia tins on the inside. White Spruce Market is Aro Hutchence’s curated gift box business, which will have new website Feb. 20 and a planned on-location expansion this year. Bailey Aro Hutchence, founder of White Spruce Market, talks about some of her favorite products Feb. 6. Unlike a subscription box with a monthly sprinkling of mailed goodies, her clients can carefully select from a long list of products to build their own token of appreciation for loved ones and associates, or, enlist the help of Aro Hutchence and her team to do it from the ground up. And, with the gift items set, White Spruce Market takes care of everything, right down to the handwritten note. “As the owner of multiple businesses, I know how easy it is to get in the weeds with little tedious projects," Aro Hutchence said. "What you think can be simple and straightforward, ‘I’m going to send gifts to 15 of my […]

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