stock.adobe.com stock.adobe.com By Published: 17 Jul 2024 While digital transformation and digital optimization sound similar, they serve different purposes for companies. A digital transformation fundamentally changes how an organization operates and delivers value to customers, employees and other stakeholders. Digital optimization focuses on refining and improving specific IT processes and systems to enhance efficiency and effectiveness. Learn more about digital transformation vs. digital optimization. What is digital transformation? Digital transformation lets companies use tech to improve and adapt to changing business and market needs. In other words, digital transformation can be transformational. But it also poses significant costs and risks, including the growing problem of transformation fatigue. Today, enterprises are under increased pressure to do more with less, which could make digital optimization a better approach. What is digital optimization? Whereas digital transformation seeks a new optimal meeting point between IT and business operations, digital optimization realigns IT to mesh optimally with current practices. Digital optimization doesn’t generally disrupt the business. This method is also less likely to generate fatigue because it minimally affects departments dependent on digital processes. However, the short-term benefits are likely minor or too small. What to look for in digital optimization The first question […]