At the start of the government’s digital transformation journey more than a decade ago, would-be suppliers needed translators. These people articulated what companies like Salesforce were achieving in the commercial sector, then showed public sector buyers how similar tech could enhance service delivery. As the recent Salesforce World Tour London demonstrated, such translators are now just as likely to be found inside government as among the supplier community. Salesforce calls them “Trailblazers”: people who have understood what cloud-based data storage can achieve in driving efficiency and quality and are keen to share their story with others. This was the tenor of much of the public-sector-specific content at the Salesforce World Tour London. The overarching event theme was Artificial Intelligence, with keynotes on topics such as the AI “trust gap” and the ethics of the technology. But the public sector audience focused on a more foundational issue: the benefit of leveraging cloud-based data in the provision of public services. Better customer experiences, lower operating costs & a faster pace of transformation This theme was picked up by James Lee-Smith, head of UKI public sector strategy and business development for Salesforce. He acknowledged the pressures that government face with rising customer […]
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