By Nilesh Satpute, Founder CEO, Applied Cloud Computing A decade back when the slow transition of moving to the online world was happening, insurance was nowhere close to even starting up its digital world. Today, it’s a different world. The primary factor for this has been Covid. The global shutdown and no work was a tipping point for many companies. This led to the investments in the digital and companies starting to rely on these services to reach the end consumer. According to a recent Gartner survey of CIOs across 81 countries, improving the customer experience tops the list of insurance digitization initiatives in 2023, not operational excellence or revenue growth. Most of the younger workforce which is the target for insurance players, are the millennials and GenZ. This generation which is digitally native, has to be reached through online platforms unlike yesteryears where telephoning, meeting customers would help. Even to reach out to the corporates, being digitally enabled has become a primary criteria which makes the process more efficient, seamless and transparent. According to a TechSci Research report India Digital Insurance Platform Market is expected to reach USD 165.02 billion by 2024 at a CAGR of over 13% […]
Click here to view original web page at www.expresscomputer.in
