Speed, accessibility and usability can help providers meet the growing demand of Middle Eastern investors. World-class technology designed around the customer is the solution What is the appetite for Middle Eastern investors looking to buy UK property, and have their expectations changed? Home purchases in some of the most exclusive UK postcodes have long been associated with Middle Eastern buyers. Although prime central London has historically served as the preferred location for Gulf Cooperation Council (GCC) investors, satellite locations such as Birmingham, Liverpool, Manchester and Milton Keynes have grown in popularity in recent years as investors look to dodge the London premium, seek higher rental yields and diversify their portfolio — especially in the new-build market. The perceived long-term safe-haven benefits of UK property, and personal ties to the UK — such as enrolment of their children at world-class UK schools and universities — continue to play a major role in driving demand for British properties among GCC-based investors. The unstoppable rise of the digital economy means that, unless banks and lenders are prepared to be faster, more accessible and more user-friendly, opportunities with GCC buyers will be missed. At Nomo, we saw a chance to digitise the mortgage […]
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