Data-driven marketing and technology agency Yard has achieved B Corp status just two years after completing a seven figure management buy-in funded by the Development Bank of Wales. Yard Associates was first established in 2006 in Cardiff by founding Directors Stephan Briggs and Paul Newbury who met when working together at Lloyds Bank. Chief Executive Collette Easton became a shareholder with a stake in the business in 2021 alongside Owen Davies as Client Director when the Development Bank made its third investment in Yard with an equity stake worth 16%. Specialising in providing data driven analysis of consumer behaviour, Yard now employs 55 people and becomes only the second B Corp certified digital agency in Wales. Customers include Sainsbury’s Bank, Sage, Camelot, British Gas Business and VisitScotland. Chief Executive Officer, Collette Easton said: “We’re delighted to announce that we are now a Certified B Corporation , joining a global community of businesses that strive to make a positive social and environmental impact. With the financial backing of the Development Bank, we have focussed on structuring our business for the future to enable us to achieve our vision. Sustainability plays a key role in how we operate and we will […]
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