Marcia Wiggins hustled to the front counter to attend to a rush of customers earlier this week, helping them choose between Strawberry Shortcake, Spicy Hot Chocolate, Salted Caramel, Maple Sunday and other treats baked by her staff at Cape Whoopies. Wiggins’ small business success story started 10 years ago in her kitchen and the bakery now produces more than 200,000 gourmet whoopie pies a year. They sell in Wegman’s grocery stores and have been served at the Super Bowl. Since she moved to South Portland in 2018, she’s nearly doubled her staff, which ranges from five or six employees during slow periods to as many as 20 workers during the busy winter holiday season. Despite that growth, the small business owner says she still has to carefully manage every expense. “You’re busy looking at every detail of what everything costs, every week. It’s a constant struggle, like standing on a teeter-totter,” she said. Marcia Wiggins, owner of Cape Whoopies, helps customers at the South Portland business on Wednesday. Wiggins said she’s not against paid family leave but thinks a state mandate may hurt small businesses already facing higher supply and labor costs. Gregory Rec/Staff Photographer So Wiggins is leery […]
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
