Digital acuity has become a strategic business imperative, especially at incumbents with little IT legacy. Here, CIOs share how they are developing digital and data fluency across their organizations to drive better buy-in, more IT funding, and new business opportunities. Credit: PeopleImages.com – Yuri A / Shutterstock When it comes to fostering digital literacy in the C-suite, Michael Seals literally wrote the book. At his company, anyway. In tandem with his job as chief digital officer and senior vice president of strategy at Hussman, Seals got a Ph.D. in business administration and wrote his dissertation on digital acuity and intelligence in “incumbent companies.” Hussman, which manufactures and services commercial refrigeration equipment for food retailers globally, is a 117-year-old company. But today even companies that manufacture physical goods have to have a digital-savvy C-suite, Seals says. “Digital technology is infiltrating our business in ways we never thought of ourselves,’’ he says. “While it won’t displace physical things, it can disrupt the customer value proposition. So it is imperative the C-suite have digital literacy” not only to protect and enhance the customer value proposition but to understand new technologies and how they can be applied in their business. SUBSCRIBE TO OUR […]