Source: Outstanding Foods LOS ANGELES — Outstanding Foods, the maker of plant-based takes on pork rinds and cheese puffs, has plans to expand beyond the salty snack category. The Los Angeles-based business, whose high-profile investors include Snoop Dogg and Dierks Bentley, is set to debut soft-baked, gluten-free cookies soon and is developing egg substitutes. “Ultimately, we expect to be a company that consumers can rely on from morning ‘til night, in all meals and snacking occasions,” said Bill Glaser, co-founder and chief executive officer. A self-described serial entrepreneur and longtime vegan, Mr. Glaser partnered with chef and product developer Dave Anderson, previously of Beyond Meat and Eat Just, Inc., to launch the company five years ago. The first product offering was a bacon-inspired, mushroom-based snack. “We intentionally had the plan to be a platform food company with an ethos that everything led with great taste and indulgence … but with nutrition and cleaner, health-inspiring ingredients,” Mr. Glaser said. “We chose to go with the snacking category initially, even though we have plans for other product lines in other categories, because we wanted to meet mainstream consumers where they shop.” Today, Outstanding Foods markets and distributes three product lines — […]
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