Steve Malony, CEO, Belkin. Steve Malony, CEO of Belkin, shares his insights on digital innovation, sustainability, and future market growth in the UAE and broader MENA region. Dubai — Belkin has marked its presence strongly in the Middle East since 2010, achieving remarkable triple-digit annual growth. Steve Malony, CEO of Belkin, underscores the company’s alignment with the UAE’s leadership in digital transformation, emphasizing a dedicated roadmap filled with innovative consumer products. “We’ve experienced significant growth since entering the region in 2010, consistently achieving triple-digit growth annually,” said Malony, who has spent two decades with the brand. Highlighting the strength and potential of the MENA region, Malony emphasizes the complementary trends with two top growth drivers UAE and Saudi Arabia. “Although Dubai is a key market and our operational base, Saudi Arabia remains our largest regional market. Our success is built on solid partnerships and innovative collaborations, highlighting the combined growth potential of both nations,” he adds. Belkin’s aggressive pursuit of the B2C market is evident through its leadership roles in standard-setting bodies like USB-IF and WPC. The company’s investments in high-wattage charging solutions, battery packs, audio products, and content creation tools signify its commitment to evolving consumer demands. Looking […]