Automotive Digital Transformation – Benefits, Use Cases and Challenges for Modern Businesses

With qualitative products, customers have shifted their focus towards the experiences they receive from you. These spot-on transactional experiences help them build a strong brand perception for your business, making them loyal. And 46% of consumers say they would pay more to purchase from trustworthy brands. data on assets under management of robo advisors Thus, the exceptional customer experience is a key driver of customer loyalty, which improves customer retention and helps your automotive business thrive exponentially. Now the question is: what drives customer loyalty in your automotive business? Spoiler Alert: Automotive Digital Transformation. Digital transformation in automotive enables companies to meet and surpass tailored demands by using advanced technologies that enhance efficiency, improve communication, and offer customized services., Besides augmenting customer services, digitalization in the automotive industry can efficiently solve industry challenges like streamlining supply chains, optimizing manufacturing operations, and improving after-sales support, which constituently creates exceptional customer experiences. AI and IoT are two major players in the market for analyzing technologies that transform digital experiences. That’s why the global automotive intelligence market is expected to reach around 74.5 billion U.S. dollars in 2030 . Aside from delivering connected vehicle experiences, AI and IoT in the automotive industry […]

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