Story image Everyone knows and loves (sure) Adobe, the omnipresent provider of everything from the venerable Acrobat Reader to Photoshop and other expensive applications in its desktop publishing Creative Cloud, and more latterly its Experience Suite for marketing automation. But not everyone gets to go to Adobe Summit 2025, scheduled for March 18-20 in Las Vegas, which is why TechDay is going for you. Billed as the ‘Digital Experience Conference’, Summit is a gathering of creative, marketing, and technology professionals which, as one might imagine, should result in spectacular hyperbole. On the agenda are look-ins from various perspectives pm Adobe’s advancements in consumer tools, desktop software, and marketing automation. But with AI taking the world by storm, that’s probably going to be the key focus – confirmed by Adobe’s spokesperson in an informal chat with TechDay, They also noted that while most folks know Adobe’s ‘deskside’ products (yep, Photoshop, etc), marketing automation powered by generative AI, delivering personalisation, and data-driven strategies, will be front and centre. For those who haven’t had the pleasure of attending the conferences of major American vendors, these things are on a spectacular scale and Adobe Summit is no exception. Up to 12 thousand attendees […]