Human-centered design’s critical role in both digital and sustainability transformation

67dd6b04754ae39261cbf121 Dreamstime M 148828474 March 24, 2025 A similar tendency to digital transformation is emerging with sustainability, when manufacturers mistake small efficiency improvements for a massive reimagining of how they do business and produce their products. Alexander Tepper What you’ll learn: In 2024, 77% of organizations agreed that “we are experiencing a dual transition towards a more digital and sustainable world.” Organizations going through digital transformations too often stop with the digitization and optimization of their existing processes. Achieving longer lasting and more meaningful results requires a transformative effort to reimagine the customer experience. Editors note: This is the second part of a two-part series on sustainability in manufacturing and its role in digital transformation. The first part appeared March 20. As 2025 progresses, we continue on a path of accelerating transformation in manufacturing. This era began in the mid-2000s and gained momentum in 2020, when pandemic restrictions pushed organizations to make rapid digital transformations to survive massive disruptions. The rate of technical transformation’s pace is unchanged since COVID, and now that shift is joined by an equally urgent need to transition to sustainable products, services, and business models. Today, many companies and institutions are managing both transformations at […]

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