Enterprise Salesforce announced its collaboration with Pothys Swarna Mahal, the premium jewellery business of the Pothys Group, to accelerate its digital transformation journey Published on: 2 min read Salesforce announced its collaboration with Pothys Swarna Mahal, the premium jewellery business of the Pothys Group, to accelerate its digital transformation journey. This collaboration aims to enhance customer engagement, streamline operations, and deliver personalised shopping experiences through Salesforce Marketing Cloud, Service Cloud and Commerce Cloud. Pothys Swarna Mahal envisions a digital-first future and has adopted a multi-channel strategy that seamlessly connects customer interactions across email, messaging, WhatsApp, video, chat, social media, and notifications. Integrating Salesforce’s AI-powered solutions improves customer engagement through targeted return-to-store campaigns, real-time promotions, and seamless customer support. They also initiated an omnichannel strategy to ensure a consistent and efficient experience across online and offline touchpoints, strengthening customer relationships and driving business growth across South India. The collaboration drives operational excellence at Pothys Swarna Mahal through AI and automation. AI-powered service agents ensure faster response times, while data-driven insights enable more intelligent decision-making. Integrated appointment bookings and video-assisted selling enhance high-value customer interactions, and advanced SEO strengthens the brand’s digital presence. Additionally, adopting the Kanban method has optimised inventory […]
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
