Infrastructure Contentstack , the leading composable digital experience platform (DXP) powered by the number one Enterprise Headless CMS, is replacing Bibby Financial Services’ (BFS) legacy Sitecore platform. This strategic move aims to put BFS customers in the driver’s seat by offering cutting-edge digital experiences, with a key focus on transitioning from the previous Sitecore platform to a flexible, scalable, and future-proof CMS. BFS will also tap into the company’s DXP offerings – including Personalize, Automate, and Launch – to offer highly-personalised, digital experiences at scale across 9 international markets. A Business Adapting for the Future Founded in 1982 and part of the 200-year-old Bibby Line Group, BFS has built a reputation as a trusted financial partner for small and medium-sized businesses. BFS is aiming to move beyond its static “brochureware” website, which currently supports basic marketing and sales efforts. “By partnering with Contentstack, we’re securing long-term growth and delivering exceptional value, bridging the gap between our trusted heritage and the future,” said Sean Casey, Head of External Corporate Communications at Bibby Financial Services. “We are a people-based business, and Contentstack stood out as a partner, offering scale, scope, and a human-centric approach that we value. We also aligned with […]