Tourists ride the unique cyclos in Hanoi. PHOTO: VNA/ VIET NAM NEWS December 30, 2024 HANOI – With over 78 million internet users and 73.3 per cent of the population using social media, Việt Nam possesses an ideal environment to drive the development of a robust digital ecosystem and a thriving tourism technology sector. Việt Nam is considered one of the fastest-growing digital economies in the Association of Southeast Asian Nations (ASEAN). Experts said digital transformation initiatives launched by the Government, along with those adopted by the travel business community such as Internet of Things (IoT), artificial intelligence (AI), virtual reality/augmented reality (VR/AR), big data, and other technologies are laying the foundation for remarkable innovations in the tourism sector. Additionally, these technological solutions not only optimise visitors’ experience but also support stakeholders within Việt Nam’s tourism supply chain in operating efficiently and promoting efforts towards the goal of sustainable development. The report “Exploring technology adoption among Vietnamese travellers”, compiled by The Outbox Company – a market research and data analytics firm focusing on the tourism and hospitality sector in Asia, and Trip.com – a comprehensive international travel service provider, also highlights that popular technologies such as digital map, e-wallet, […]