Media Asset Management Market Set to Reach USD 5.6 Billion by 2032 | The Drive Towards Digital Transformation Fuels Market Expansion | Research by SNS Insider

Pune, Oct. 21, 2024 (GLOBE NEWSWIRE) — Media Asset Management Market Size Analysis: “ The Media Asset Management (MAM) M arket is projected to reach USD 5.6 billion by 2032, growing at a robust compound annual growth rate (CAGR) of 14.1% from 2024 to 2032. ” Trends Impacting the Media Asset Management Market The surge in the Media Asset Management market can be attributed to the increasing demand for streamlined workflows, effective content distribution, and better collaboration within the media and entertainment sectors. As organizations aim to maximize their digital assets’ value, MAM solutions provide the necessary tools for organizing, storing, and retrieving large volumes of media files efficiently. The rapid growth of digital content consumption, especially with the proliferation of streaming services and social media platforms, has prompted companies to invest heavily in MAM systems. According to industry experts, the global media consumption rate has surged by over 35% in the last five years, with more consumers opting for on-demand content. This has necessitated a more robust infrastructure for managing digital assets effectively, driving the adoption of MAM solutions. Businesses are increasingly prioritizing automation and artificial intelligence (AI) within MAM systems to enhance productivity and operational efficiency. These […]

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