The top agency moves from this past week. This week’s roundup highlights the latest agency moves, mergers, and strategic initiatives shaping the industry landscape. Adnami Adnami launched Sonar, a tool designed to simplify attention measurement in digital advertising. Sonar allows advertisers to better understand how users engage with their campaigns, offering a more streamlined and efficient way to measure attention and optimize digital media strategies. Alpha FMC Alpha FMC completed the double acquisition of White Marble Consulting and Bankside Financial Solutions Consulting. These two companies bring specialized marketing and technology consulting services to Alpha, expanding its asset and wealth management offerings. White Marble provides marketing services to asset management and alternatives clients, while Bankside delivers expertise in data integration and technology transformations. Amplify Amplify launched Futures, a new innovation offering designed to harness the power of emerging technologies. Futures helps brands immerse audiences through creative technology, entertainment, and IP. The initiative focuses on combining storytelling with technological advancements to create memorable brand experiences. Barbarian Barbarian acquired digital transformation company g-Innovations to strengthen its technological capabilities. The acquisition enhances Barbarian’s digital offerings, positioning the agency to deliver more integrated solutions for clients navigating digital transformation challenges. Havas Havas acquired U.K.-based […]
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
