Naeblys via Alamy Stock Many people think of digital transformations as being exclusively technological. While that aspect is important, a better description would be a combination of business, cultural, and operating model transformations. Simply digitizing your existing business model doesn’t guarantee results, and outdated culture or operating models can limit the ability to quickly respond to changing client expectations and emerging technologies. I joined Thrivent in 2021 to help shape our digital future, modernize our technology, and deliver great experiences for our clients and financial advisors — and do it faster than ever before. The company already had a strong purpose, trusted relationships, and many technologies when I arrived. The opportunity was to improve experiences, speed up our delivery, and rebuild a strong internal competency in digital, data, and technology after years of under-investment and relying on third parties to do most of the strategic work. It became clear quickly that our transformation was not simply about technology, but a fundamental business change powered by technology, talent, and new ways of working. Since then, we’ve made significant progress. We hired 200 new members for our digital, data, and technology team, focusing on product management, design, and engineering. In 2022, […]
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