Blues Sign Partnership To Leverage Data Driven Strategies For Fan Engagement Bengaluru: Bengaluru FC, on Tuesday, announced that it signed an agreement with Proem Sports, a leading Sports Technology Company to enhance fan engagement and experiences at the club’s home games at the Sree Kanteerava Stadium, and on all its digital platforms. The collaboration marks a significant step in the Blues’ commitment to build new revenue streams and enhance supporter experiences by leveraging data-driven strategies. In an era where fans crave personalised interactions and deeper connections with their favourite teams, the Blues have recognized the importance of delivering unique and tailored experiences to its supporters. The partnership with Proem Sports will empower the club to understand its fan base at a more granular level. By harnessing the power of Proem Sports’ cutting-edge Customer Data Platform (CDP), Organon, BFC will gain insights into fan behaviour, preferences, and engagement patterns. “Our collaboration with Proem Sports is one that will equip us with valuable insights into our very vocal and cherished fan base. Building fan profiles and gaining a deep understanding of how our fans engage with us will drive our decision-making and provide more value to our partners, ensuring that fan […]