In a recent conversation at Adobe’s Best of SUMMIT event, Manav Sethi, Head Media Martech & Growth, VIDA World, Hero MotoCorp, discussed the transformative impact of the company’s digital evolution in shaping customer experiences. Premium Manav Sethi, Head Media Martech & Growth, VIDA World, Hero MotoCorp Hero MotoCorp, formerly known as Hero Honda, has a rich and storied history that spans several decades. Established in 1984 as a joint venture between India’s Hero Cycles and Japan’s Honda Motor Co., Ltd., the company quickly became a household name in the Indian two-wheeler market. This partnership introduced a range of motorcycles and scooters that not only captured the imaginations of millions but also played a pivotal role in transforming the way India commuted. Over time, Hero MotoCorp emerged as the world’s largest manufacturer of two-wheelers by volume. In a recent conversation held at Adobe’s Best of SUMMIT event Manav Sethi, Head Media Martech & Growth, VIDA World, Hero MotoCorp, offered insights into the transformative impact of the company’s digital evolution. Some edited excerpts: Q: At Adobe’s Best of SUMMIT event, a crucial concept of how ‘Experience Led Growth’ is foundational to the success of every business was explored. How does this […]
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
