What really works when it comes to digital and AI transformations?

McKinsey’s Rewired distills the lessons from successful digital and AI transformations so companies can build competitive advantage. By now, most leaders understand the importance—or, increasingly, the inevitability—of digital and AI transformation. But fewer executives are clear about how to knit systems, people, and processes together in the most productive way. McKinsey senior partners Eric Lamarre, Kate Smaje, and Rodney Zemmel have written Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI (Wiley, June 2023) with that disconnect in mind. Rewired offers clear, customizable paths that organizations can take to succeed with their digital transformations—and stay nimble in the face of constant change. The authors discuss the book on this episode of The McKinsey Podcast , which is hosted by McKinsey editorial director Roberta Fusaro. This transcript has been edited for clarity. The McKinsey Podcast What really works when it comes to digital and AI transformations? What really works when it comes to digital and AI transformations? 00:00 / 17:33 Audio Difficult but doable Most Popular Insights The economic potential of generative AI: The next productivity frontier Making sense of generational stereotypes at work Meeting beauty consumers where they are—and where they’re going Survey results: Expectations […]

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