Cisco Logo (PRNewsfoto/Cisco) News Summary: Consumer expectations will reshape the needs and economics of the internet. Today, more than 60% of consumers in EMEA 1 expect to connect cars, appliances, energy and water to the internet, and broadband networks must scale to support this. Increased dependence on broadband for everyday tasks, however, means that while speed is still the main priority for upgrades (40% of respondents), security is now a close second (38% of respondents). Sustainability is now a key driver of consumer choice with 77% of respondents willing to pay more for broadband with a lower carbon footprint. LONDON, July 14, 2023 /PRNewswire/ — The Cisco Broadband Survey 1 , released today, finds that evolving consumer expectations will reshape the needs and economics of the internet. People in EMEA (Europe, Middle East and South Africa) are rethinking what they rely on the internet for, balancing classic demands for speed and reliability, with the intensifying needs of rising eco-consciousness, secure cloud infrastructure, and the consumerisation of technologies such as the Internet of Things (IoT) connecting our devices, from smart cars to home appliances. This has led to 79% of survey participants ranking broadband as critical national infrastructure, escalating the […]
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
