CTO Rathi Murthy sees the online travel service’s vast troves of data and AI expertise fueling a two-pronged transformation strategy aimed at growing the company by bringing more of the travel industry online. Credit: Rathi Murthy / Expedia Artificial intelligence is poised to disrupt the travel industry, and Expedia CTO Rathi Murthy, who oversees a massive online travel network with 770 million loyalty members and more than 50,000 business partners, believes her company is well positioned to capitalize. That’s because, outside of its top brands, which include Travelocity, VRBO, Hotels.com, Orbitz, Trivago, Wotif, and CarRentals.com, the $14 billion online travel service’s most prized possession is its data — the 70 petabytes of traveler information stored on its AWS cloud. “Data is our heartbeat,” says Murthy, who joined Expedia Group as CTO and president of Expedia Product and Technology two years ago after serving as Verizon Media’s CTO during the 5G buildup. “We have a very giant ecosystem and with that what we have been able to do is really drive personalized behaviors across for our travelers.” And with the expansion and consumer popularization of AI fueled by recent advances such as ChatGPT, Expedia’s extensive use of analytics and machine […]
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
K&X Design and Investment Technology, LLC
Invest The Invisible Impact
