Panel discussion on evaluating outcomes On Day-3 of ETCIO Annual Conclave 2023, veteran journalist Gautam Srinivasan, moderated a discussion on strategies to optimize digital return on investment and how the metrics to evaluate outcomes must evolve. The panel included CTOs and CDOs from some of the top names of India Inc.: Ruma Kishore, Director – Global Digital Transformation , Customer Experience at Unilever; Vijay Kannan, Global Head – Business Transformation & CDO at Godrej Consumer Products Ltd.; Deepak Sharma, President, CDO & Head at Mass & Millennial Segment, Kotak Mahindra Bank Anand Laxshmivarahan, Group CDIO at Jubilant Bhartia Group; Ashish Pandey, CDTO at GSK; Poorav Sheth, CDO at Godrej & Boyce; Geeta Gurnani, IBM Technology CTO & Technical Sales Leader at IBM India; and Sameer Dhamane, Enterprise Sales – BFSI at Redis India. In addition to reevaluating the traditional methods of evaluating investments, enterprises must figure out how intangibles can be appropriately evaluated. Ruma Kishore, director of global digital transformation and customer experience at Unilever , said that there are many aspects to preparation. Process, data, organization and technology are important. Some markets have the same objectives and tech tools, but success varies. “The biggest factor for success are […]
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