Digital Transformation in the Maritime and Port Industry: Challenges and Opportunities

Eduardo Valença, Director of Digital Transformation, Wilson Sons The maritime and port industry is key to the global economy, as 80 to 90 percent of global trade uses sea transport, while the goods transported are worth about US$ 5 trillion in added value, according to the World Trade Organization (WTO). The economic relevance of the sector, combined with operating challenges and opportunities for productivity gains with more sustainable technologies, has been drawing the attention of startups and entrepreneurs around the world. We are experiencing an unprecedented moment in the industry, and the adoption of new technologies will make port operations and maritime transport increasingly more efficient, safer and sustainable. We need to grasp this opportunity and translate this moment into efficiency gains and more sustainable performance, while promoting the emergence, development and proliferation of startups, with impacting solutions for the digital transformation of our industry. A recent study conducted by Wilson Sons, leader in port and maritime logistics in Brazil, has found 528 startups in the industry, some of which offering solutions directly targeting this industry, based in 45 countries on five continents. The United States leads the ranking with 81 startups, followed by Israel with 67. Brazil ranks […]

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