Oracle’s Big Transformation: Helping Customers Become Partners

In another example of why it has become the world’s fastest-growing major cloud provider, Oracle is accelerating the transformation of some customers into groundbreaking digital-commerce hubs that not only blur but obliterate the traditional lines separating customers from partners. While continuing to fully embrace the proven capabilities of systems integrators, industry-specific solution providers, functional experts, and cloud-native developers, Oracle is also co-creating highly disruptive new business models in logistics with FedEx and financial services with JPMorgan Chase as part of its global ecosystem strategy. In fact, in my recent interview with Oracle senior vice-president Doug Smith — you can watch that full video here — the very first partners Smith mentioned were FedEx and JPMorgan Chase. On top of that, Oracle’s massive initiative to automate and optimize the entire sprawling global healthcare industry will include partnerships with many organizations that previously functioned as customers rather than co-creators of business value and innovation. One more example of Oracle’s first-mover status in this dynamic category is its Alloy project, in which major players in regulated industries can transcend the cloud-customer status and become cloud providers within their industries and/or regions, with Oracle serving as their technology provider. (For more on that, […]

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