Why the metaverse may be a massive opportunity to get DEI right

max-kegfire via Getty Images Anu Puvvada is KPMG U.S. studio leader and Metaverse COE leader. Views are the author’s own. The emergence of the metaverse calls to mind the early days of the internet in the 1990s — new and full of unimaginable potential. Although diversity, equity, and inclusion (DEI) wasn’t the focus when the internet was new, companies can make sure that isn’t the case for the metaverse. There is a clear imperative to act now given the fast pace of technological and cultural change. From consumers to potential employees to investors, expectations are high. In fact, 5 9% of U.S. consumers expect significant impact from the metaverse in the next five years. Access now➔ Trendline Everything employers must know on employee development Building a metaverse that reflects the diversity of human experience is valuable for people, society and business. As such, the responsibility to design for diversity in the metaverse goes well beyond developers for three reasons. The metaverse is a source of future revenue Across industries, companies are already creating new product categories, business models, and branded entertainment in the metaverse. They are rewriting the rules, such as expanding beyond selling physical products in stores and […]

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